The Importance of Picking a Catchy URL - Domain Name
One of the first things you will need to do, or possibly last if you need some inspiration, after you pick your niche topic is to pick a catchy URL (also known as a domain name or domain/website address). This will also be your domain name. You want it to be one that will stand out and that will be easy to remember for those who plan on being return visitors.
To get some ideas and inspiration, take a look at the various keywords that you have singled out for your niche to see if any of those have a catchy ring. You want it to be kind of “used car salesman” sounding, rather than something that is boring or does not have an original sound to it. For example, if your niche is “blah”, you could try “MegaBlah”, “Blah4u”, “HouseofBlah”, or “BlahKingdom”. These will all be original, explain what you niche is, and, most importantly, will be easy to remember.
How easy your URL is to remember is the most important so that your visitors will not have any trouble returning and clicking on more affiliate links!
Tips for Avoiding Poor Domain Name Choices
· Avoid using domain url's that are deliberately misspelled. Ex: SellURHome2Us vs. SellYourHomeToUs
· Avoid using domain url's with hyphens. Ex: WeBuyPrettyHouses vs. We-Buy-Pretty-Houses
· Avoid using domain url's that are way too long. Ex: WeSaveHomesFromForeclosure.com
· Avoid using domain url's that are meaningful only to a broad market. Ex: ABCFinancialGroup.com (investor or bank?)
· Avoid using .org unless you want people to think you're a non-profit organization. Ex: HomeSolutions.org (non-profit?)
· Avoid using unpopular domain url extensions such as .info, .tv, .cc, .ws, .name, etc. for your Primary Domain.
Tips for Choosing Good Domain Names
· Choose a domain that is short as possible.
· Choose a domain that is easy to spell and remember.
· Choose a value laden domain that says what you do.
· Try to purchase a .com or a .net if possible. If you are really set on a certain domain name, settle for a .biz or .us if necessary.
· Purchase YourCompanyName.com so that no one else will.
· Purchase the .net, .biz, .us and all others too if you can.
· If your company name is taken, try adding an “Inc” or “LLC” to the end of the name and see if that is available.
· Anytime you find a good .com domain, tie up the .net, .biz, .us and any other variations of the name so others can't.
· If you find a really good domain name, purchase it for more than one year. Tie it up for as long as you can.
· When purchasing domain names, be sure to set them to automatically renew so you don't forget to renew.
· Make your domains private or unlisted for anonymity and privacy reasons.
· Private domains also keep your email and fax off the public WHOIS database and help prevent SPAM and junk faxes.
· Make a list of all the words you would like to use in your domain name. Ex: We + Buy + Houses + Fast
· If your name is taken, rearrange the words or insert new words in between them. Ex: We + Buy + Atlanta + Houses or Homes
· Make a complete list of all the domains you want to purchase.
Domains that are mapped to your websites are “attached” to your sites.
Domains that are forwarded, are not attached to your site, but are simply redirected to your site.
Mapped domains get picked up by the search engines. Forwarded domains don't.
RECOMMENDED READING:
Making Money with Affiliate Mini-Sites: 10 Important Factors
· How Much Money Can I Make?
· What Kind of Experience Do I Need?
· Choosing the Best Niche For Your Mini-Site
· Learn to Use Search Engine Optimization Techniques
· The Importance of Keywords
· Using the Yahoo Search Marketing Tools to Retrieve Free Keywords
· The Importance of Picking a Catchy URL - Domain Name
· Picking the Best Web Hosting Company For Your Mini-Sites
· The Best Place to Place Affiliate Links on Your Mini-Site
· Making Money with Banner Advertisements On Your Mini-Sites
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